The work was aimed at forming a file with a full list of keys, divided into categories. The main goal was to press priority queries, so the document is divided into primary semantics and related ones. As a result of the work, we received information regarding positions, relevance of keys, transitions to the site, data for subsequent scaling.
working with semantic statistics + scaling of semantic core
Point 5: Fine-tune each page
The implementation of this step is cyclical. Work was carried out in the following directions:
the keys in metadata and within texts were analyzed;
the relevance and competitiveness of content in a certain latvia email list cluster of keys and the tone of the search results were studied. Queries were revised (in favor of a narrow segment) or pages were supplemented with missing ones;
The keys in the top 20 and metadata were worked out taking into account CTR.
In addition to the tasks listed, some minor activities were carried out aimed at improving the position of the KRONAS company website in the search engine rankings.
Point 6: Actions to optimize the mobile version
These works were aimed at improving the ergonomics of the pages. During the optimization of the site for mobile devices, it was also possible to close the problems that led to a high percentage of failures.
mobile version optimization actions
Commentary from our company's expert
For our company, promoting the KRONAS website was a unique experience. The unusual thing was that we applied a specially developed local approach to solving atypical situations, thereby moving away from the established templates. One of the key factors that made it possible to implement the plan was the well-coordinated work with the client. The "symbiosis" of actions allowed us to concentrate as much as possible on the problems and choose the best solutions.
Working with semantic statistics + scaling of semantic core
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