Improving customer satisfaction with multilingual AI chatbots

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Specific methods of tourism industry digital transformation learned from successful companies
2-1. Demand forecasting and targeting using AI and big data.

The use of AI and big data has been a great success in the digital transformation of the tourism industry. The restaurant "Ebiya Dai Shokudo" used an AI system using Azure to accurately predict the number of customers, achieving a hit rate of over 90%. This has allowed them to optimize their food procurement and staffing, significantly improving their sales and profit margins. Meanwhile, the travel industry is uk mobile database also taking an advanced approach. The travel reservation site "Jalan" has developed a "Trip AI Concierge" that automatically suggests travel plans tailored to the needs of customers. This AI analyzes accommodation preferences and travel dates to present optimal plans. In addition, multilingual support has strengthened the capture of inbound demand. These cases show that the use of AI and big data in the digital transformation of the tourism industry has significantly transformed traditional methods that relied on experience and intuition, enabling the provision of efficient services with high customer satisfaction. In the future, with further technological innovation, the importance of AI and big data will increase in capturing inbound demand.


The introduction of multilingual AI chatbots is an important measure to greatly improve customer satisfaction in the digital transformation of the tourism industry. Minato Ward, Tokyo, has introduced a multilingual AI chat that provides information on disaster prevention, medical care, taxes, etc. in English and easy Japanese for foreign residents. This allows them to quickly respond to questions from foreign residents 24 hours a day, 365 days a year. In addition, Tokushima Prefecture operates the "Tokushima Marugoto AI Concierge," which supports English, Chinese, Korean, and Vietnamese. These cases have eliminated language barriers, increased convenience for foreign tourists, and contributed to reducing the burden on staff. In addition, the introduction of AI concierges at tourist information centers is also progressing, playing an important role in recovering and expanding inbound demand.


2-3. The potential of virtual tourism using VR and AR technology
Virtual tourism using VR and AR technologies plays an important role in digital transformation in the tourism industry. For example, Arima Onsen in Hyogo Prefecture has created content that allows visitors to stroll through the hot spring town and experience a foot bath in VR, and is using it to attract more visitors. Amami City in Kagoshima Prefecture has also been promoting tourism by releasing VR videos on YouTube that introduce nature and culture. In the field of education, JTB has developed a "virtual school trip" for elementary and junior high school students, providing a service that allows them to learn while touring Nikko in VR. These efforts are expected to stimulate travel enthusiasm and lead to actual visits. In addition, HIS has developed a service that allows you to experience overseas hotels in 360°, making it possible to check your travel destination in advance. In the future, with the spread of 5G, it will be possible to provide higher quality VR experiences, and it is expected to further develop as an important tool for tourism PR.