Pfizer's extensive business model canvas consists of the following

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Pfizer Business Model Canvas


Pfizer Business Model Canvas - Pfizer Business Model
DOWNLOAD HIGH RESOLUTION PDF OF THE PFIZER BUSINESS MODEL CANVAS
Pfizer Customer Segments
Pfizer customer segments consist of:

Healthcare Providers: Pfizer’s primary customers are healthcare providers, including hospitals, croatia phone number data clinics and pharmacies. These providers purchase Pfizer’s products and therapies to treat their patients, including adults and children of various genders, who are facing a variety of health conditions. Pfizer’s broad range of products and therapies address a variety of healthcare needs, such as cancer vaccines, inflammation vaccines and more;
Governments and NGOs: Pfizer also partners with governments and nongovernmental organizations (NGOs) to provide healthcare solutions to populations around the world. Pfizer works with these organizations to provide access to affordable, quality healthcare, particularly in developing countries. Governments and NGOs also purchase Pfizer products and therapies for their healthcare systems and programs;
Consumers: Although Pfizer primarily sells its products to healthcare providers, it also markets some of its products directly to consumers. Pfizer's over-the-counter (OTC) products, such as Advil, ChapStick, and Centrum, are available in pharmacies and retail stores. These products address consumer needs for pain relief, skin care, and nutrition.
Pfizer Value Propositions
Pfizer offers a wide range of high-quality products for the following reasons :