Email Subject Lines We Actually ClickedDozens
Posted: Mon Jan 27, 2025 5:48 am
Why I Like This EmailAll communications and marketing assets tell a brand's story — and brand consistency is one tactic Uber nails to gain brand loyalty.This email demonstrates the usual Uber colors and imagery, while making the value proposition clear.I also love how consistent the design of Uber's emails is with its brand. Like its app, website, social media photos, and other visual branding, the emails are represented by its black-and-white palette and custom font.15. TheSkimmbest email marketing campaign examples: theskimmSourceMarketing Campaign: Customer DelightI love TheSkimm's daily newsletter — especially its clean design and its short, punchy paragraphs. But newsletters aren't TheSkimm's only strength when it comes to email.This subscriber engagement email rewards a subscriber for being subscribed for several years.
It includes the date they signed up, the number of mornings spent australia whatsapp list together, and time spent reading the newsletter — talk about a high level of personalization!Why I Like This EmailEmails triggered by milestones, like anniversaries and birthdays, are fun to get — who doesn't like to celebrate a special occasion?The beauty of anniversary emails, in particular, is that they can work for a variety of senders. If your business stores subscriber data, you can simply customize the email to each subscriber with the data you already have.16. Mom and Dad MoneyEmail Marketing Campaign Example: Mom and Dad Money - "can you help me real quick?"Marketing Campaign: QuestionnaireThink you know all about the people who are reading your marketing emails? How much of what you "know" about them is based on assumptions?The strongest buyer personas are based on insights you gather from your actual readership through surveys, interviews, and so on — in addition to market research.
That's exactly what Matt Becker of Mom and Dad Money does — and he does it very, very well.The image above is an example of an email Lindsay Kolowich Cox, former Marketing Manager at HubSpot, received from the brand. Design-wise, it’s nothing special — but that’s the point.It reads like an email from a friend or colleague asking for a quick favor.100 of examples of stand-out email subject lines.Sales Email Subject LinesFunny Subject LinesSocial Proof Subject LinesAnd more!Get Your Free GuideLearn moreWhy I Like This EmailNot only was this initial email great, but Matt actually responded to Kolowich Coxs' answers — and his reply was even better.She said:"Within a few days of responding to the questionnaire, I received a long and detailed personal email from Matt thanking me for filling out the questionnaire and offering a ton of helpful advice and links to resources specifically catered to my answers.
It includes the date they signed up, the number of mornings spent australia whatsapp list together, and time spent reading the newsletter — talk about a high level of personalization!Why I Like This EmailEmails triggered by milestones, like anniversaries and birthdays, are fun to get — who doesn't like to celebrate a special occasion?The beauty of anniversary emails, in particular, is that they can work for a variety of senders. If your business stores subscriber data, you can simply customize the email to each subscriber with the data you already have.16. Mom and Dad MoneyEmail Marketing Campaign Example: Mom and Dad Money - "can you help me real quick?"Marketing Campaign: QuestionnaireThink you know all about the people who are reading your marketing emails? How much of what you "know" about them is based on assumptions?The strongest buyer personas are based on insights you gather from your actual readership through surveys, interviews, and so on — in addition to market research.
That's exactly what Matt Becker of Mom and Dad Money does — and he does it very, very well.The image above is an example of an email Lindsay Kolowich Cox, former Marketing Manager at HubSpot, received from the brand. Design-wise, it’s nothing special — but that’s the point.It reads like an email from a friend or colleague asking for a quick favor.100 of examples of stand-out email subject lines.Sales Email Subject LinesFunny Subject LinesSocial Proof Subject LinesAnd more!Get Your Free GuideLearn moreWhy I Like This EmailNot only was this initial email great, but Matt actually responded to Kolowich Coxs' answers — and his reply was even better.She said:"Within a few days of responding to the questionnaire, I received a long and detailed personal email from Matt thanking me for filling out the questionnaire and offering a ton of helpful advice and links to resources specifically catered to my answers.