How to start optimizing your business for more effective marketing
Posted: Sun Dec 22, 2024 6:52 am
This is the first article in a series designed to help you unlock key areas of your business and start improving your marketing effectively.
For many SME managers and directors, one of the biggest obstacles is not knowing where to start when it comes to optimising their business and maximising the results of their marketing actions.
The articles are designed into three categories: business, marketing strategy and marketing tactics.
Second article: Guide to designing a marketing strategy using AI prompts
Third article: Prompts to launch digital marketing actions
In this article, we're going to focus on usa phone numbers list
your company, on how to make things work better so that marketing gets the best results. We'll talk about how to optimize internal processes, financial management, and the relationship between sales and marketing, among many other things. Obviously, it's impossible to cover all of these topics in a single article.
The aim of this article is to provide you with the first tools to unblock yourself, so that you can take the first step and check that the ideas that emerge are a good basis to start implementing them.
I'm going to try to help you through a series of prompts aimed at getting you to reflect on certain topics (you'll be asked questions and asked for some non-confidential information), and that will provide you with the 'threads' to pull on to put them into practice.
The prompts I present to you are designed so that you can enter your own business information, obtaining recommendations that will help you make better decisions. If you need more help along the way, do not hesitate to contact me to guide you through the process .
Prompts to optimize your business
Below is a list of prompts that I consider to be the most important topics. In the table below I leave you: the purpose of the prompt, the text that you should copy and paste into ChatGPT, Claude, Copilot or Gemini, an explanation and the article on my blog related to the purpose of the prompt.
Aim Prompt Explanation Related Article
Optimize marketing budget I own a [briefly describe your business] business, and I currently allocate my marketing budget in this way: [approximate amounts for each channel]. How can I optimize this allocation to improve profitability, given my current sales [approximate amount] and growth goals? [goal in percentage] This prompt helps you enter your current budget structure and get personalized recommendations so you can adjust your investment across channels to improve ROI and achieve your marketing goals. How to optimize the marketing budget for your SME
How to compete with big companies I am competing against large companies in my sector [name your competitors]. What strategies can I implement to differentiate myself and compete more effectively, taking advantage of my agility as an SME? This prompt invites you to reflect on how to take advantage of your size and flexibility to compete with larger companies, using tactics that can give you a competitive advantage. How to compete with big companies
Local marketing I have a local business in [describe your location]. How can I improve my visibility and attract more local customers using digital and offline marketing strategies? Local marketing is essential to attracting customers nearby. This prompt will help you identify the best tactics, such as local marketing actions and SEO strategies. Local marketing for SMEs
Optimizing your business is not just about sales, but also about improving internal processes, financial management, and the alignment between your sales and marketing teams. In fact, in order for you to sell more and better, one of the most important things you should try to optimize is what happens behind closed doors.
Using these prompts is a great first step to start thinking about how to optimize your business efficiently. If any of these topics seem complicated to you or you feel that you could improve even more, do not hesitate to contact me to resolve your doubts .
For many SME managers and directors, one of the biggest obstacles is not knowing where to start when it comes to optimising their business and maximising the results of their marketing actions.
The articles are designed into three categories: business, marketing strategy and marketing tactics.
Second article: Guide to designing a marketing strategy using AI prompts
Third article: Prompts to launch digital marketing actions
In this article, we're going to focus on usa phone numbers list
your company, on how to make things work better so that marketing gets the best results. We'll talk about how to optimize internal processes, financial management, and the relationship between sales and marketing, among many other things. Obviously, it's impossible to cover all of these topics in a single article.
The aim of this article is to provide you with the first tools to unblock yourself, so that you can take the first step and check that the ideas that emerge are a good basis to start implementing them.
I'm going to try to help you through a series of prompts aimed at getting you to reflect on certain topics (you'll be asked questions and asked for some non-confidential information), and that will provide you with the 'threads' to pull on to put them into practice.
The prompts I present to you are designed so that you can enter your own business information, obtaining recommendations that will help you make better decisions. If you need more help along the way, do not hesitate to contact me to guide you through the process .
Prompts to optimize your business
Below is a list of prompts that I consider to be the most important topics. In the table below I leave you: the purpose of the prompt, the text that you should copy and paste into ChatGPT, Claude, Copilot or Gemini, an explanation and the article on my blog related to the purpose of the prompt.
Aim Prompt Explanation Related Article
Optimize marketing budget I own a [briefly describe your business] business, and I currently allocate my marketing budget in this way: [approximate amounts for each channel]. How can I optimize this allocation to improve profitability, given my current sales [approximate amount] and growth goals? [goal in percentage] This prompt helps you enter your current budget structure and get personalized recommendations so you can adjust your investment across channels to improve ROI and achieve your marketing goals. How to optimize the marketing budget for your SME
How to compete with big companies I am competing against large companies in my sector [name your competitors]. What strategies can I implement to differentiate myself and compete more effectively, taking advantage of my agility as an SME? This prompt invites you to reflect on how to take advantage of your size and flexibility to compete with larger companies, using tactics that can give you a competitive advantage. How to compete with big companies
Local marketing I have a local business in [describe your location]. How can I improve my visibility and attract more local customers using digital and offline marketing strategies? Local marketing is essential to attracting customers nearby. This prompt will help you identify the best tactics, such as local marketing actions and SEO strategies. Local marketing for SMEs
Optimizing your business is not just about sales, but also about improving internal processes, financial management, and the alignment between your sales and marketing teams. In fact, in order for you to sell more and better, one of the most important things you should try to optimize is what happens behind closed doors.
Using these prompts is a great first step to start thinking about how to optimize your business efficiently. If any of these topics seem complicated to you or you feel that you could improve even more, do not hesitate to contact me to resolve your doubts .