Impacts of Google updates on search results
Posted: Tue Feb 18, 2025 6:22 am
The first, real impact of Google's updates is the shift in search intent. Google is improving, refining, or changing its understanding of what the user wanted to find out with the search query. This functionality mainly affects short search queries. It is more complicated in the case of search queries that are asked for the first time, are new to the search engine, and therefore must first learn to understand them.
Web type shift
You may also encounter a new feature where Google russia mobile database assesses the displayed results and moves them based on whether it thinks any of the results are better than the one higher up in the SERP, regardless of SEO ranking. There are search results where Google has deprioritized commercial messages and, on the contrary, prioritizes informational websites that are moved up in the SERP over results with a commercial context.
Changes to the impacts of previous updates
Some updates have an impact on updates released in the past. New features can disrupt existing features and overlap. In practice, this happened, for example, when the October and November updates overcame and ended the negative impact caused by the September update.
Web type shift
You may also encounter a new feature where Google russia mobile database assesses the displayed results and moves them based on whether it thinks any of the results are better than the one higher up in the SERP, regardless of SEO ranking. There are search results where Google has deprioritized commercial messages and, on the contrary, prioritizes informational websites that are moved up in the SERP over results with a commercial context.
Changes to the impacts of previous updates
Some updates have an impact on updates released in the past. New features can disrupt existing features and overlap. In practice, this happened, for example, when the October and November updates overcame and ended the negative impact caused by the September update.