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What are the Advantages of Criteo Ads?

Posted: Sat Dec 21, 2024 4:36 am
Criteo, a company that offers marketing solutions in digital strategies for e-commerce sites and sites focused on transformation, is a French company. The founders of the company, which was founded in 2005, are Jean Baptiste Rudelle, Franck Le Ouay and Romain Niccoll. Criteo, which introduced its first product in 2008, opened a new office in Silicon Valley, USA in 2010 in order to grow itself a little more. Over time, it moved its main office to Paris. It currently supports e-commerce sites and other websites in need in 5 continents and 30 countries.

What are Criteo Ads?
What are Criteo Ads?
What are Criteo Ads?
Criteo ads, which aim to be personalized retargeting ads, highlight display advertising. One of the most important and preferred features of these ads is that the e-commerce site offers australia phone number library ads to its potential audience. Another prominent feature is that the ads it offers to its potential customers are shown according to their interests and direct them to sales.

The websites you visit store some of your information through cookies. Criteo ads work exactly with this logic. Your movements on the website, data such as the products you are interested in, are recorded through cookies and as a result, personalized ads appear.

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You have probably come across it many times before; you visit an e-commerce site, you are interested in a product. Maybe you buy it, maybe you don't. After a while, you come across that product or products many times while browsing the internet. If you haven't bought this product, it is aimed at you to buy it. If you have, you may be very pleased with the product and are planning to buy another one. This is the main purpose of Criteo ads.

Who Can Use Criteo Ads?
Who Can Use Criteo Ads?

All websites that want to take more accurate steps in remarketing and are conversion-oriented can use Criteo ads.

What are the Advantages of Criteo Ads?

Aiming to make your internet advertising investments more efficient, Criteo also provides a significant increase in ROI rates. Supporting thousands of companies in Turkey and around the world, Criteo has a very high-level technology in remarketing. It owes its success to this technology.