What are sales leads in simple terms
Posted: Sun Dec 22, 2024 5:56 am
Nowadays, when the number of communication channels is growing, it is much more difficult to attract and retain potential customers. Previously, people who showed interest in a product or service contacted the seller directly and were ready to make a purchase immediately. Now customers contact several companies at the philippine country code same time, leave a request in one, call another and purchase a product or service from a third or even refuse to buy at all. Therefore, the concept of "lead" appeared, which helps to separate the appeal to the company from the potential buyer.
A lead is a person who has shown interest in your product or service and left their contact information. But don't confuse just viewing an advertising banner with a real lead, since without the ability to contact the user, it will be impossible to continue the interaction.
Leads are also those who have performed certain actions on a website or with advertising materials. For example, a user who added a product to a cart or clicked on a banner is also considered a lead, since he or she showed interest in the product or service.
It is important to understand that a person who simply wrote to the company does not yet become a lead. To do this, you need to leave your contact information so that the business can contact him and offer further cooperation. The exception is when a potential client personally visits a point of sale or the company's office.
A lead is a person who has shown interest in your product or service and left their contact information. But don't confuse just viewing an advertising banner with a real lead, since without the ability to contact the user, it will be impossible to continue the interaction.
Leads are also those who have performed certain actions on a website or with advertising materials. For example, a user who added a product to a cart or clicked on a banner is also considered a lead, since he or she showed interest in the product or service.
It is important to understand that a person who simply wrote to the company does not yet become a lead. To do this, you need to leave your contact information so that the business can contact him and offer further cooperation. The exception is when a potential client personally visits a point of sale or the company's office.