To Remain Persistent But NOT Annoying

[rifat28dddd]

When they are used as part of prospecting sequences, text messages convert at exponentially higher rates.

After Networking Events
One of the things we, hopefully, will have the opportunity to continue participating in is networking events. These can be as small as joining your local chamber of commerce or as large as attending annual industry conventions.

Networking is an integral part of everyone’s success, especially estonia telegram data in sales, but there is a problem with networking. The problem is that we meet so many people and collect so many business cards promising each person that “we will definitely get in touch.”

Then, at the office or at home we enter those cards into our CRM and move on. When we finally get around to reaching back out to those people, too much time has passed and we lost that connection.

So, a strategy that has worked wonders for salespeople around the world is using text messaging to anchor their conversations.

After Trigger Events
If you have a list of prospects with whom you have formed a relationship, then you can utilize trigger events to create deeper conversations. Something like a competitor’s merger, a shift in market demand, sudden or rapid growth/decline of a prospects company.

You can send text messages after trigger events because those events are urgent and text messages create urgency as well. I find that these messages work best when you utilize articles or relevant content to that particular event and quickly turn the conversation into a phone call.

Nurturing prospects can be an undertaking all on its own but text messaging is a fantastic way to stay in front of a prospect without becoming a blocked email.

However, I CANNOT stress enough how important it is to know your boundaries with text messages. You know how it feels to get bombarded with text messages. Don’t be that person.