Contents
1 Trends for e-commerce in 2014
1.1 1. Mobile
1.2 2. SEO
1.3 3. Big Data
1.4 4. Content plan
1.5 5. Smart accessories
1.6 6. Social Commerce
1.7 7. Personalization of the shopping experience
1.8 8. Automation of Marketing processes
Digital Marketing continues to evolve and offer resources merchant cash advance email marketing to optimize attraction, conversion and loyalty. Particularly in the field of online stores is where its benefits are most exploited, and more and more tools and possibilities are emerging to increase our client portfolio . For this reason, anyone who has or belongs to a project related to this business model has to be up to date on Ecommerce Trends .
Various digital marketing techniques have been incorporated into most e-commerce sites and now seem essential for any portal of this kind. We are talking, for example, about responsive design, guest posting or conversion-focused optimization.
These trends are generating so much demand that we can even see a boom in specific training programs within the academic offering of universities and business schools, such as Masters in Digital Marketing or Postgraduate in Ecommerce . More and more SMEs need these professionals to be able to carry out attraction, acquisition and loyalty campaigns.
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Trends for e-commerce in 2014
1. Mobile
The increase in purchases from mobile devices is already a reality. For this reason, it is vitally important to have a responsive web design for our e-commerce. But we do not only have to offer a version of our e-commerce for mobile devices, but we will also optimize that version to increase sales.
The use of mobile advertising is also very important. For example, if our e-commerce has its own app, we can position it in the top positions of the Apps Market Place thanks to ASO positioning techniques .
Trends for Ecommerce in 2025
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