Safari and Firefox often throw

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There is also information on other countries and verticals. Of course, the increase in load on your site is due to increased traffic, which in turn generates more events for your analytics and marketing systems, which are processed by the server-side tag manager. 3. Check the correct operation of the site in different browsers and operating systems Of course, you should do this from time to time on a regular basis, not just before Black Friday.

But if for some reason you haven’t done korea telegram it before , now is the time. Analyze the technical reports in GA4 (Reports > User > Tech) to make sure there are no dips in conversions due to specific browsers or operating systems. up surprises, and you don’t want your visitors to go to your competitors because your site doesn’t work well in their favorite browser, right?) Below is just one such example.



Note the metrics for Chrome and Safari. metrics for Chrome and Safari For better perception, I calculated the Revenue per User and the conversion rate in the table. You can see that the difference is more than 10! times. And believe me, the point here is clearly not that the target audience uses Chrome and does not use Safari.