21 Strategies You Can Use to Build and Grow Your Email List

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How to generate leads using Hellobar
Here at Rock Content, we use Hellobar on our blogs.

In each of them, the email capture tool has a different format, with a differentiated CTA and a specific promise.

In the vast majority of cases, we are inviting the site visitor to sign up for our newsletter to receive the main blog content first hand.

In the case of the marketingdecontenidos.com blog , the pop-up appears instantly when a amazon data new user accesses our domain.

This is the pop-up that appears on the user's screen. The content aims to attract the visitor's attention through an incredible promise, presenting a successful Rock Content case.

This type of content can be optimized and tested to yield incredible results.

We created this pop-up almost a year ago and we have done several tests to find the best recipe. Currently, our conversion rate is 3.8% from visitor to lead .

We have almost 300 thousand visitors a month. I'll leave the math up to you to estimate the values ​​we are generating each month with this strategy.

Even though Hellobar is a paid tool, there is also a free version that you can use. The important thing is to find the tool that works best for your business and the best way to display this pop-up.

After almost a year of testing, we found that the format that generates the best results for Rock is the one that covers the entire screen. For your business it may be different, and to find out, you have to try it.

Now that you've gone through the basics of an email list building strategy, it's time to get your hands dirty.