Welcome the 99 Shopping Festival – A Complete Strategy for SMS Marketing

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In three days, the e-commerce 99 Shopping Festival is coming. The popularity of mobile phones has made SMS marketing a powerful tool to attract customers. In this article, we will share how to use SMS marketing to set off a shopping craze during the 99 Shopping Festival.

Welcome the 99 Shopping Festival, a complete guide to SMS marketing


99 Shopping Festival Marketing Strategy
Create eye-catching offers:
In SMS marketing, the first priority is to have an engaging offer. Highlight your promotional offers and features with concise and attractive text.
For example: "Mall" 9/9 Shopping Festival is coming! Enter the discount code "" to enjoy 10% off, buy now!
Make full use of countdown timers:
Use the countdown timer function to create a sense of urgency. Tell customers that the offer is about to end and make sure they act early.
For example: There are only 24 hours left before the end of the 9/9 Shopping Festival! Don’t miss the last minute to use your free shipping coupon!
Customized messages:
Use customer data to customize text message content and provide recommendations that fit their shopping habits.
For example: Dear Xiao Ming, based on your purchase record, we have nigeria whatsapp phone number selected some 9/9 Shopping Festival product discounts that you may be interested in. Come and take a look!
Provide convenient shopping guide links:
Make sure the text message contains convenient shopping links so that customers can easily go to your website or APP for shopping, and use a simple shopping experience to increase conversion rates.
Test and track:
Finally, don’t forget to test different newsletter content and delivery timings to find the most effective strategies, and use analytics tools to track open and conversion rates so you can continually optimize your newsletter marketing strategy.


The 99 Shopping Festival is a time full of business opportunities. Using SMS marketing can help you attract more customers and increase sales. Keep the above suggestions in mind and carefully prepare your SMS marketing campaigns to achieve success during the 99 Shopping Festival. I wish you a happy shopping holiday and a prosperous business!