Source: National Retail Federation (NFR)

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The Super Bowl has become a worldwide ode to extravagant spending.

Not only is it the biggest sporting event of the year in the United States, but it is also one of the biggest movers in terms of marketing, sales and consumption.

The numbers are incredible.







This year, Super Bowl-related spending afghanistan telegram number database totaled $17.3 billion in the United States alone.

Statista reported that the average consumer spending on the most anticipated Sunday of the year for NFL fans was $86.04.

What did they spend almost $100 on?

This expense was divided into “food, drinks, televisions, team clothing, decoration and bets placed on the game.”

Wait… Did we say “bets” ? Absolutely!

The diversity of consumer spending during this event is simply mind-boggling.

Even sportsbooks take a big slice of the pie and if you are a bit skeptical, pay attention to this fact:

In 2023, “the amount wagered on the Super Bowl at Nevada sportsbooks exceeded $153 million.”

This chart from Statista compiles the history of Super Bowl bet amounts between 2004 and 2023:




Source: Statista.


A monumental cash flow


That monumental cash flow shapes a day in which every dollar tells a story of excitement, celebration and consumption.