How attorneys use email to educate clients

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You can A/B test different variations of the same email You can A/B test different variations of the same email Some elements you can test include headlines, CTA buttons, content layout or visuals, Content type, custom color scheme and font style. Email Click Map helps you better understand CTA button performance and overall email design Email Click Map helps you better understand CTA button performance and overall email design As emails access their accounts via mobile devices As the number of email users continues to increase, it’s crucial that you pursue responsive design.

This design adapts to different screen job seekers number data sizes and keeps the newsletter readable on all devices. This improves the user experience, which in turn increases subscriber engagement. GetResponse provides mobile-centric design tools to help you create responsive newsletters. You can customize and hide specific elements or parts of your mobile design. Email preview and mobile optimization features help you design mobile-friendly emails After you’ve settled on the right elements, formatting, and newsletter design, it’s always a good idea to send yourself and your team a test email.

Test them on different devices and email clients. You can do this manually or through built-in tools such as Inbox Preview in GetResponse. Also, proofread the content and check for any design errors or issues that may have been overlooked. Beautiful, error-free newsletters reflect professionalism and attention to detail. Finally, be sure to include an unsubscribe link at the bottom of every email. Pro tip: Be sure to verify your email domain and follow these delivery best practices to avoid ending up in spam folders.