Using them, the business itself gets in touch with profitable clients. Let's consider them in more detail.
Direct sales
One of the most cost-effective and justified sales channels in network marketing and the B2B segment (business to business). Its peculiarity lies in communication during a personal meeting, and not by phone or via e-mail, which allows for more successful attraction of new clients.
This option has its advantages:
savings - to implement a fairly good sales manager;
purposefulness - is close to the potential buyer and can effectively influence him.
The result depends on the qualifications and skills of the specialist. And although this sales channel is not so widespread in our country, it is popular in the USA. Domestic companies are reluctant to use it because ecuador email list they need to find good specialists and regularly train staff.
telemarketing
Telemarketing
This is the search and attraction of new clients by phone - during the conversation, the manager communicates with potential consumers and offers their products. Telemarketing is used mainly by organizations that already have a contact base. They usually call their clients to offer additional services, new products, etc.
The channel has its advantages:
budget-friendly - no need to spend money on managers visiting consumers, just call them;
Speed of start-up - no need for careful preparation, you can start working immediately.
There are also disadvantages: not all products are easy to sell this way, and consumers do not always agree to purchase, since they do not see the product or visual advertising materials.
Active sales channels
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