In many industries and products

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Lead generation
consumers don’t buy right away. On average, it takes 8 interactions or touches with a prospect to turn them into a buyer. This means you need a process of getting to know them and engaging them.

Your website can become a lead generation machine if you provide a quality user experience and offer ways to stay connected and learn more.

Websites are a great way for consumers to interact with a company and gather information. When done well, websites are not a cost center because they offer such an incredible return on investment.

Consider whether your site has appropriate funnels to help consumers gradually portugal email list learn more about your business, and forms to help them turn from visitors into leads that you can now engage with.

4. Attract customers organically
It's impossible to beat a new customer you don't have to pay for. Organic website traffic is a great way to get the most out of your marketing efforts.

If your site is well optimized, you will have a good chance of ranking in SEO. But this does not only mean strategic use of keywords. It also requires good structure and fast speed to please both search engines and consumers.