All pages should be equally

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Titles should be descriptive and contain 60 characters so that they do not appear cut off in search results. Each page has its own meta description that helps with CTR. It should be eye-catching and less than 150 characters. Don't forget to include a keyword in your page URL. 3- The images on your website Images must be optimized for size and resolution . They must also contain keywords derived from the main ones. Google Images now accounts for nearly 23% of all web searches. All images must have a descriptive “alt” that explains what each image represents.


4- Design a logical link strategy In addition to self employeed database designing a logical internal linking strategy on your website , such as from the home page to other internal pages, you will need to look for external links that are of good quality and relevance so that Google considers them a ranking factor. You are looking for links that are related to the theme of your website and that have a high authority. Although the best ones are the earned links ; those that come on their own due to the quality of your content. And if you know bloggers with your or similar topics, they can offer you help in this regard.


5- Mobile Website and Page Loading It is very important that your website is designed for mobile and tablet environments . A high percentage of users will visit your website from these devices. readable on mobile devices as they are on desktop computers. Speed ​​is another very important ranking factor, both for desktop and mobile searches. You can test your site through sites like PageSpeed ​​Insights to get a list of Google-recommended tweaks you can make to improve your store's performance.If you are planning to set up a business or startup, one of the questions we should always ask ourselves is what are the best digital marketing channels for my business ? Giving an appropriate answer to this question would be impossible, since each sector, product and company has its own characteristics, but we can analyze the main digital channels, comment on the pros and cons of each one, and then it is you, based on your sector , product, budget and needs, who decides which one may be appropriate for you.