Many companies don’t have dedicated business process teams, but rather partnerships between a business team that defines the business process and a system team that implements that business process. And analytics is rarely on their radar.
The first job of executive management in analytics modernization is to make it clear that analytics is part of the business process teams’ responsibility – whether the consolidated business process team or malaysia whatsapp number data the business/system team partnership.
The focus must be on people and process. Not technology. These business process teams, regardless of how they’re constituted, must be responsible for creating foundational data products, which include:
Content
Transportation into the analytical environment
Content monitoring
Maintenance and user support
Lifecycle management
And it can’t be “submit a ticket into a black hole.” It must be a priority. Think of analytics as another business process for which each business process team is responsible.
Meanwhile, the enterprise analytics team prepares by developing the tools and processes that will enable the business process teams to do their job with as little friction as possible.
The key here is “with as little friction as possible.” Analytics and information management teams are notorious for over-engineering processes. We love process. We love completeness and precision and accuracy. We want everything to be perfect. We need to let go a little.