This simplifies communication and makes

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The second advantage for us was flexibility and efficiency . How does this manifest itself? Firstly, work has become more comfortable, since our team is already familiar with the product and are its ambassadors. We do not need to spend time on briefings and monitoring whether the agency has correctly understood our product and target audience. This allows us to plan all digital activities more effectively, since this is done by our team, which knows everything about the product and target audience well.

There is also time optimization , as for our digital armenia telegram data team, our brands are effectively the only clients, and we can be sure that 100% of our team's attention will be devoted exclusively to our brands and products.

Another advantage is the established mechanism , in which the team understands each other perfectly, has developed certain tools and ways of cooperation. it more comfortable, which is a bonus for a digital team.

Continuing the theme of advantages and opportunities, it is worth mentioning transparency . You will always see all costs, discounts and budget allocations.

I would like to add that on the Ukrainian market, fortunately, we did not have any negative experience working with agencies, any, let's say, doubts about transparency. However, we get this insight from our colleagues from other markets. Therefore, I think it is important to talk about this, especially for those companies that have any doubts or shortcomings in working with agencies, because the In-house model can help with this, closing the issue of transparency once and for all.