When we are creating visual content, we always turn to image banks that allow us to tell what we want, and that is fine up to a certain point, since the models that appear come out happy and perfect. This makes the content not as relevant to the public, since they are not reflected in the image .
That's why we invite you to create your own content that supports and strengthens the brand's KPIs and objectives. If you can find a powerful insight that your audience identifies with, you should leverage it with images that are relevant and that work as a mirror of your audience.
Finally, don't forget that content is king, distribution is queen , and understanding your audience will help germany mobile database you understand their behavior on different social networks, allowing you to create relevant strategies with tangible results .
We hope we have helped you understand more clearly when a marketing strategy is working on social media.