Media to improve your customer

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Establish the parameters of differences between both tools; there will surely be differences in sessions, unique visitors, conversions, etc. so that you have the multipliers that separate the metrics between one tool and the other. Maybe in one the visitors are always 10% more but the conversions are 8% lower. And keep those multipliers for future metrics while the test is being developed. A team of experts together with analytics tools gives better results If you don’t have expert analysts reading and distilling the information from your analytics tools into concrete actions every week, fortnight, or month, then take one decisive action: cancel the paid tool and use that money to hire professional analysts, either on your payroll or from an expert digital agency.


The bet is that with Google’s free analytics tools and a cambodia whatsapp number data team of dedicated, expert analysts, you’ll be able to extract much better information and generate better conclusions and actions than spending on paid analytics tools without analysts to interpret them. Once the previous experiment has been completed and you already have a team of professional analysts, it is time to return to a paid tool, one that covers what the company's web strategy requires. You can use Social service, take advantage of these new communication channels to improve your customers' experience.