Q1. What counts as an effective product heating and what is the difference between it and product exposure?
After the user has been exposed to the product and clicked on namibia whatsapp lead the product, he or she will stay on the product details page for more than 15 seconds and add the product to the cart. heating. The conversion funnel can be referred to in the figure below:Q2: After launching "product heating", user A is reached. After launching product purchase, user A is also reached. Finally, user A makes a transaction. Will the ROI of product heating and product purchase be calculated again? To whom will it be calculated?
No double counting. According to the last click advertising attribution caliber, the conversion transactions of Qianchuan advertising plan will be de-duplicated between plans, so each conversion has a unique attribution and will only be attributed to the plan with the last ad exposure. In this example, the transaction generated by user A will and will only be attributed to the product purchase, not to the product heating, so there will be no double counting or over counting.
This is considered an effective product
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