From a marketing perspective, a brand ambassador is someone who represents a company to a consumer audience, promotes its products in a market niche, and helps increase sales. They unobtrusively recommend the company to their friends, social media subscribers, readers, fans, and people around them. This person participates in public events, creates image content with a link to the manufacturer of the product, gives interviews, and shoots advertising videos on their behalf.
Most often, a brand ambassador is a media personality with many korean girls phone number connections, who regularly appears on screens. The ambassador's skill consists in the ability to tactfully (unnoticeably) sell a product in small talk, in a public speech to the press, at conferences and forums, etc.
What does brand ambassador mean
In Russia, the pioneers of advertising through a company representative were marketers of large international corporations. For example, the long-standing experience of partnership relations between the Puma brand and the Brazilian celebrity Pele. The famous football player always played in sneakers of this company, showing the target audience that the quality of Puma products is the best.